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Similac StrongMoms = 20 Free Shutterfly Birth Announcements (+ Free Photo Book Catalina at Target)

7:03 AM MST
The links in the post below may be affiliate links. Read the full disclosure.

If you’re pregnant or recently gave birth and are looking for a way to snag a few inexpensive birth announcements and also receive free samples and coupons in the mail, you may want to sign up for Similac’s StrongMoms rewards program!  Whenever you sign up for Similac StrongMoms (it’s FREE!), you’ll immediately receive a unique code valid for $20 worth of premium birth announcements from Shutterfly!

Also, just for signing up, you’ll receive weekly prenatal emails focusing on Mom’s nutrition and baby’s growth and development, access to FeedingExpert: a service available 24/7 providing support on everything from pregnancy nutrition to newborn feeding, and enjoy up to $329 in membership rewards, partner offers, infant formula, coupons, free samples, and lots more!

*Offer is a one-time $20 credit good towards a card purchase of $20 or more (excluding shipping, handling, and taxes) at Your order may only include one type of card and excludes calling cards and 3×5 cards. Offer valid for one-time redemption per member.

(Photo credit, Simply Sarah Solutions)

On that note, I’ve also received emails from several of you about receiving a Catalina coupon after check-out at Target for a FREE 8″x8″ Shutterfly Photo Book (a $29.99 value)!  This would make a great personalized gift idea for family, friends, or even Grandparents Day (September 11th)!  Come back and let us know if you also received this coupon after checkout!

(Thanks, Cristy, Simply Sarah Solutions, Sarah, and Julie!)

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  • Deb says:

    I got this coupon two days ago from Target and was stunned! I’ve never gotten a coupon worth that much from a catalina before. :-) This will definitely be put towards my Christmas stash.

  • Tammie says:

    I got a coupon from Target too. It works I ordered my hard cover book last night with 17 pictures in it. It was easy I had them do the arranging of the pictures. It cost $8 and some change to have it shipped

  • Kelly says:

    I got this Catalina about 2 months ago! I couldn’t believe it cause I make these books for everything! Hope I get another one while shopping today!!

  • Denise says:

    I got the same Catalina at Tom Thumb (Safeway) yesterday

    • COMama says:

      I too got the Catalina at Safeway. Not even a big purchase, only a couple of bucks in fruits, veggies & eggs. So excited!

      • Beth says:

        I got mine at Safeway. I bought 7 boxes of cereal, 2 boxes of cheez-its, 2 bricks of cream cheese, and a jar of salsa. I don’t know what would have triggered it but I’m not complaining.

  • shannon says:

    What do you have to buy to get that catalina to print out? Would live to get one!

    • Kathi says:

      I have received two of them. Each one was when I bought a pack of Up &Up brand of Pullups from Target.

    • Tia says:

      It varies because I didn’t buy diapers and got one. I had mostly grocery and back-to-school items.

    • Houstonmama says:

      I got one and was thrilled! I bought grocery items like Old El Paso green chiles and Neutrogena bar soap with my Target debit card. Maybe the debit card triggers it? I didn’t buy any baby items that trip.

    • Cathy BB says:

      My friend and I had very different orders and both got the Catalina this morning. I don’t think either of us bought any baby products, mostly groceries, health and beauty, and paper products. I had about a zillion coupons; she had exactly one. =)

      I got a coupon like this early this year and used it to get a Mother’s Day book. I was bugged a bit by the shipping ($7-8), but it was still a great gift for my mom. She was so impressed!

  • mrsswinehart says:

    I’ve gotten 4 in the last 3 months! They seem to print when you use a lot of coupons, but then again, there is no rhyme or reason to when they print.

  • nickyB says:

    I got one 2 days ago & have no idea how to use it, but will figure it out

    • sonia ortega says:

      I got my coupon a week ago from Target. It was my first order ever at Shutterfly. I’m embarrased to say it took me about 2 hours to figure out how to arrange my pictures, choose a style and enter all my captions. It was worth the time though. I ordered a photo book for my nephew tonight and it looks great! Paid $8.26 for shipping…. Btw make sure to choose the 8×8 at the begining of your order. I tried to order the 8×11 thinking I could pay the difference and I had to start all over.

  • Alison says:

    Got mine :)

  • Mary says:

    I’m heading to Target this morning–I hope I get one! Thanks for letting us know :)

  • Scrap Gal says:

    I got one but it said new customers only. I really wanted to make my mom a book but I’ve already got a shutterfly account.

  • Lacy says:

    Shutterfly has been awesome! I got a $20 giftcard from Target when I registered for baby. Then I got another $20 giftcard when I bought clothes from motherhood maternity. Recently I got a coupon in the mail for a free book. They have really been rocking the deals for new moms!

    • Shannon says:

      Shutterfly is amazing with their promos! I get really good ones. Last christmas they sent me an e-mail that if I referred friends they each got a free 8×8 book and I got a 8×8 book and free shipping! Who wouldnt take up that offer!

  • Sara says:

    I got a free Shutterfly book from strong moms a year ago when my son was born. He just turned 1 and they sent another code a $20 credit toward a photobook and I got another code for a free 8×8 book from Pediasure. I never signed up for anything from Pediasure but they are owned by the same company as Similac.

  • Michelle says:

    I got one for buying happy baby puffs!

  • merideth says:

    I got one, and I bought trial size cascade, clearanced school supplies, clearanced citronella candles, medela lanolin, and gerber nuk nursing pads. Not sure if it is something i bought that triggered it, but thought maybe that might help someone.

  • Wendy says:

    I got one yesterday too, but didnt buy anything baby. I bought peanut butter, cough drops, 2 folders, a dry erase board, a shirt & a box of Axe.

  • Christie says:

    I got a Catalina coupon yesterday from Target for an 8×8 book, but mine was for $15 towards the book. Jealous of those who got a free book! Mine says “new customers only” too, but I’m a long time Shutterfly customer and the code worked with my account.

    A tip; check out their special offers, right on their site. Most are tailored specifically to you, so you might get free shipping with a $30 order where others would get it with a $40 or $50 order. What’s nice is that they usually apply that prior to special offer codes in your account. Enter a special offer code as soon as you get one, it stays in your account until it expires. At check out, if it wasn’t applied to the order, you can click somewhere to see your offers and apply any that are applicable. Also see for codes. :)

  • Christie says:

    About StrongMoms… I signed up but didn’t see any offer for free birth announcements. My baby is 6 months old but I could use the announcements to make invitations for her 1st birthday. Am hoping to get more Similac coupons again, haven’t received any in awhile and am surprised I wasn’t already signed up.

  • Allison says:

    I got one! Not sure how I will use it as I don’t have children.

  • Kris says:

    I also received this catalina at the beginning of the summer and made a photo book of our family vacation this summer. I paid about $8 for shipping and well worth it! I was excited when I received another catalina two days ago with the same Shutterfly offer. It’s a very good deal!!

  • DaisynDuke says:

    Just so you know, Shutterfly has really revamped their photo books and you can do all sorts of things with them. I got one several months back with a free Target catalina and you can add all kinds of “stickers” and page borders and words and different backgrounds, etc. etc. It is really great, and makes it worth the shipping price! A lot more options that most other sites I’ve seen. Got another one to use the other day, but I didn’t buy anything baby.

  • nicole says:

    I got one last week. I didn’t buy anything specific.. general groceries/produce. No baby items, I did do several coupon deals and the free bread wyb oscar mayer meat deal. Mine said free with new account, so I opened one for my sister-in-law (who is staying with me) ordered a book for her as a gift, got a free card with code CARD4U and 50 free prints for the new account. The cost was $13 to ship all of it.

    Love Shutterfly books, I make them once a year- so this one is a bonus!

  • melissa says:

    I got a $15 to spend on an 8×8 photo book catalina…. I didn’t buy anything baby related, some groceries and Disney Vitamins. They seem to be printing for everybody b/c the 2 ppl ahead of me got one and so did my mom who ck’d out at another register with just a broom and 12-pk Diet Pepsi.

  • Emilytwinmom says:

    Oh I am so going to target then today! I have a few grocery items to pick up, and I just used the free code I got via email to make hubby’s grandmother an 8×8 book for Christmas! Yes, when you live on a tight budget you start stashing gifts early ;) I love shutterfly books!!!

  • Meghan says:

    Where do you find all these deals? There is something for everyone :) Thanks, that will be perfect for me in about 8 weeks!!

  • Priscilla says:

    I got one yesterday, no diapers or baby purchase, but I did buy Disney vitamins and bandages

  • vicki says:

    Just thought i’d let you all know…since i was looking thru comments to find out how long it was good for… that after you sign up for the similac mom’s thing and enter the promo code on an existing or new shutterfly account, it gives you the expiration date. I am due Jan 23 and it said i have til march 27 to use the “$20 worth of baby cards & stationary” (and once you type it in, you dont have to save the code to re-enter it later…it’ll remember for you)

  • Lin says:

    I got one last night from Target in Mobile, Al. I had purchased a few items such as veggies and ribs, as well as Aqua Fresh and Rimmel eye shadow.

  • Dianne says:

    I got one the other day from Safeway. Grandson’s first trip to Disney. He’s using it to make his own “memory book”! Great timing!

  • Sharon says:

    I got one today at target, My coupon said 15.00 to spend at shutterfly. It doesn’t say anything about having to spend it on a photo book. It’s just 15.00 dollars to spend, So excited , I ‘m using it to order prints.

  • Vivi says:

    I got the $15 to spend on a 8×8 book…I bought Pampers, Disney vitamins, Cottonelle wipes, Kleenex, toy car for my son and some snacks

  • Lynne Wright says:

    I also was fortunate to recieve one of these the other day at Target. I also had purchased some of the Cascade Trial Packs that are free after coupon.

  • Cathy says:

    I received two Shutterfly coupins today at checkout, one at Target and one at Safeway. Both are for $15 off.

  • Tina says:

    I got a code for $15 off a 8X8 photo book. I don’t plan on using it, so for anyone who wants to :


  • Jeaner29 says:

    Thank you Tina! I used it! I find that Shutterfly is one of the better photobook companies to make books from. They have 100% satisfaction on their books, even if you were the one who goofed or didn’t like how the book turned out. They are a GREAT company that I am very loyal to. I make my books for my kids, family trips to document them, etc. I love them!

  • MaryA says:

    Similac moms us great. My baby is 8 weeks old and starting just before she was born, I’ve received samples & check. They’ve sent more than Gerber and Enfamil ( I signed up for their programs too).

    So far, Similac has sent $50 ($5 each) of formula checks, two 1.5lbs Similac Advance, two 12oz Similac Sensitive powder containers, and black and white flash cards (to show the baby).

    I was impressed with their gererosity.

    • Jac says:

      Hi Mary, Do we have to register in to get these coupons/formula checks?

      • Mary says:

        Yes, if you go to you’ll see an option to sign up for the Strong Mom’s program. I didn’t start getting coupons until 2 weeks before my daughter was born so they do look at your babies birth date. They also have a great phone app which I use to record feedings and sleep. If you’re breast feeding, it’s a great way to know which side to start on.

  • Brandy says:

    I received one the other day and i bought just misc houselhold items (no baby items) but mine is for $15 to spend at Shutterfly. I’m halfway finished with my Christmas shopping so will check them out to see what items they have.

  • Lindsay says:

    I received this catalina the other day and was very excited about it!

  • Kari says:

    I received a catalina for a free shutterfly book and am currently working on one from my sons third birthday party at the park. YIPPEE!! This is actually my second time of getting one. The first time I used it to do a photo book for my daughters first birthday!

  • Teri says:

    I just spent a long time putting together my photo book and at the check out I am told I can not use my coupon. I tried the 8×8 hard cover, then I tried the 8×8 soft cover. I have five extra pages, but am still under the dollar amount for either. Did I just waste my time?? Any suggestions?

  • Jami says:

    I got one from Target a couple weeks ago for a free Shutterfly book. I was so happy and excited. I immediately input the code into my account. I went to use it today, and I found that it must have expired before I ever got to use it. I’m so bummed!

  • kristie says:

    has anyone gotton one of these recently from target?

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