Target Launches NEW Third-Party Online Marketplace
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Watch out Amazon and Walmart!
Have you heard the news? Target.com just announced they’re expanding their assortment of products by now offering merchandise from third-party sellers through their latest initiative, Target+. Designed to complement their current assortment, Target+ will add new products to departments like home, toys, electronics, and sporting goods.
The process for selling on Target+ will be different than selling on Amazon or Walmart (any seller can apply to join Amazon or Walmart). Target mentions that each partner will be “carefully selected and invited into the program” with hopes of keeping the quality and value consistent with what shoppers would expect to find at Target.
Ready to shop? You can find these new products seamlessly integrated throughout Target.com in departments like home, toys, electronics, and sporting goods – from sellers such as Mizuno USA, Kaplan Early Learning Company, Serenity Health & Home Décor, SVSports, and Music123. Note that this is just an initial launch and more products from new sellers will be added over time as Target discovers what shoppers love.
And, what’s awesome is that this new Target+ merchandise still includes all the perks that shoppers enjoy from Target, like 5% off with your Target REDcard and free 2-day shipping on qualifying items. Also, third-party merchandise can still be returned to any Target store or Target.com within 90 days of the ship date.
Will you be buying Target+ products?