Welly First Aid Brand Now Available Exclusively at Target (Includes Bravery Bandages, Calm Balm, & More)

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Welly Kids Bravery Badges at Target

Well, well, Welly!

The weather is getting warmer and outdoor activities are resuming, which may mean more scrapes, cuts, blisters, and bruises – not fun! 😬 But, you don’t have to worry because Target’s got your back (and your elbows and knees, too!) with their newly launched and exclusive brand, Welly First Aid!

Welly Calm Balm at Target

From the creators of Method cleaning products and Olly vitamins & supplements, the new Welly line includes everything you’ll need for first aid, all packaged in bold designs, premium materials, and recyclable packaging!

With cleverly named kids bandages, such as Handy Bandies and Bravery Badges, Welly is on a mission to turn bandages into badges of honor. They also want you to be able to heal faster and get on with your adventures by using their various ointment or anti-itch creams, like Calm Balm, Bravery Balm, or Itch Fix.

Welly first aid kits at Target

You can also find various Welly preassembled first aid kits that are designed to be stackable, packable, and perfect for on-the-go. The Quick Fix Kit, Human Repair Kit, Oops Equipment Tool Kit, and Superhero Supplies Assorted Ointment Kit are each filled with a curated assortment of supplies so you can be prepared anytime, anywhere.

Welly Kids bandages on a shelf at Target

Want to get your hands (or elbows and knees) on this new brand? Welly is now available exclusively in all Target stores and on Target.com, with prices ranging from $4.99 for to $9.99.

P.S. – We think these Target brand items are better AND cheaper than name brands!

  • Shipping & Terms


    Shipping is free on orders of $35 or more. You may also be able to opt for free in-store pickup if items are in stock and available near you.

    If you're a Target RedCard holder, you'll get an additional 5% off your order plus free shipping on any size order! However, exclusions do apply and orders for RedCard holders may require the $35+ shipping threshold.

    Plus, you might be able to score $1 savings on your order by consolidating your shipping. On the app, just click the No-Rush Shipping option. Online, click the "Save $1 with Order Consolidation" option during checkout.

Join The Discussion

Comments 8

  1. Amanda

    These look adorable! And I love all things from Method brand so I will probably give them a try next time I need to purchase

    • Amber (Hip Sidekick)

      I agree! They are super cute! Thanks for taking the time to comment!

  2. Crystal

    Yes way cuter but quite a bit more expensive than other brands:(

  3. Kristi S.

    These are way cute! They had a cool little display in Target. They look a little “cushier” than a regular bandaid, but I am hesitant to try them because of the price. I might bite the bullet on the kids one because of the quirkyness!

  4. shop4mybabies

    super cute but my 19 year old uses band aids on the daily and these are a bit pricey…she has a weird fetish lol

  5. Diana

    Super cute! They need to make first aid kits like target usually sells (or free w/purchase) in these same designs! I would buy! 🙂

  6. Rebecca

    Yes the price is a little high, but my dad’s skin rips when he uses most bandages. And between him and my son I should own stock in first aid equipment. But these are great. Bandage comes off with no problem and they also have wonderful staying power.

    • Jennifer (Hip Sidekick)

      That’s great to know! I have a problem with bandages on my skin as well, Rebecca! I’ll give them a try!

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