ToysRUs Faves Might Be Back in Time for Christmas
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Are you still a ToysRUs kid at heart?
Well, take heart: Recently, we wrote about Toys”R”Us emerging as new company Tru Kids Inc. At that time, Tru Kids Brands became the proud parent of Toys”R”Us, Babies”R”Us, Geoffrey, and more than 20 toy and baby brands!
According to the CEO of Tru Kids Brands:
“We have a once-in-a-lifetime opportunity to write the next chapter of Toys”R”Us by launching a newly imagined omni channel retail experience for our beloved brands here in the U.S. In addition, our strong global footprint is led by experienced and passionate operating teams that are 100% focused on growth.”
Could TRU and BRU make a comeback?
While we don’t know all the details yet (stay tuned!), Tru Kids’ global partners are set to open 70 stores this year in Asia, India, and Europe – all to bring the joy of Toys”R”Us and Babies”R”Us to more customers.
This means that we can expect to see this new brand in some form by the 2019 holiday season – if not sooner! 🙌🏻 And we’re sincerely hoping they bring Tru Kids’ retail stores to the United States, too! We don’t expect to know more details about store openings until this summer, but we’ll be sure to let you know as soon as we do.
Stay tuned to Hip2Save for all the details!