‘Yes Way Rosé’ Cupcakes Are Back at Target for Valentine’s Day!

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Yes Way Rose cupcake at Target

Target is selling rosé-inspired cupcakes!

Rosé is a light, fruity wine that lends itself perfectly to warm summer weather. Its romantic pink hue makes is just right for Valentine’s Day too, so there’s no need to wait for summer to indulge! If you’re craving both Rosé and dessert, Target has just what you need with these gorgeous “Yes Way Rosé” cupcakes.


Pink frosted cupcake at Target

These filled gourmet cupcakes are inspired by the popular wine brand Yes Way Rosé, which you can also find at Target. They’re topped with swirls of pretty pink icing and delicate little pearls, making them as pretty as we imagine they are delicious! Each jumbo cupcake sells from $2.99.

Even if you’re not a big fan of rosé, the label promises “flavors of strawberry, peach, and citrus,” which all sound pretty amazing in the form of a cupcake! It sounds like these are more rosé-inspired than booze-infused, so it may even be safe to sample one in your car before leaving the Target parking lot! 😉🧁


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Join The Discussion

Comments 5

  1. Leslie

    Anyone try these ?

    • Lucie

      I tried them last week. Not exactly what i was expecting so i won’t say they weren’t good – just different than expected. The icing was more of a fruit punch taste to me.

    • Chancy

      I actually really liked them. My husband did, too. It’s not sickeningly sweet for being a store bought cupcake. So I enjoyed that. I can kind of taste the rosé flavor profile, but it’s not prominent. I found them in the grocery section with the refrigerated baked goods. (:

  2. Denise King

    Are they in the bakery goods? The manager has not heard of them at my target in Virginia and I can’t find them

    • Amber (Hip Sidekick)

      Hi Denise! In my store these are near the grocery section. If you search “Yes Way Rose Cupcake” in your Target app, you can find where they are located in your store. Hope that helps!

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