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“The Home Edit” Stars Are Launching a Personal Care Brand October 21st

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stars of The Home Edit in front of a wall of colorful, organized items

Make space in your storage bins for new products from The Home Edit stars!

The stars of the Netflix original series Get Organized with the Home Edit have a new project in the works! Clea Shearer and Joanna Teplin (also bestselling authors of The Home Edit and The Home Edit Life) are planning to launch a new home and personal care brand called RUME next week!

While they have yet to reveal any specific products from this new brand, we hear that it will start with personal care products like soaps, lotions, and hand sanitizers. Eventually, the line is expected to include home cleaning products too.


stars of The Home Edit in kitchen, one sitting on counter, one standing next to her

If Clea and Joanna can inspire us to buy personal care products like they’ve motivated us to buy all the storage containers, then they’re in for a very successful launch! In the meantime, you can follow RUME on Instagram or visit rumebythe.com to sign up for an email alert when their new brand officially launches.


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Join The Discussion

Comments 3

  1. LChapman

    LOVE this show!! 😍

  2. Jackie

    Joanna is my favorite. Love the show and how they sometimes argue with each other. There is one episode were they are color coding a refrigerator. A. Refrigerator. 😳🤣🤷‍♀️🤦‍♀️

    • Irene (Hip Sidekick)

      Hi Jackie! Yes this show is very entertaining!

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