Guess the New Pop-Tarts Mister E Flavor for the Chance to Win 1 Of 10 Xbox S Gaming Consoles

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hand holding box of Pop-Tarts in store

Kellogg’s has announced the release of its first-ever Pop-Tarts mystery flavor and it’s marking the occasion by giving Kellogg’s Family Rewards members (free to join) a chance to win big for guessing the new flavor!

Rumor has it that a masked culprit entered the Pop-Tarts factory and created a mysterious new flavor. Now, Mister E is on the case and you’re invited to help him solve the mystery by tasting the new Pop-Tarts and guessing the flavor for a chance to win some cool prizes!

Want to get in on the fun? Just look for the new Mister E Pop-Tarts in both 8-count and 16-count boxes. When you scan the QR code on the box, you’ll gain access to the sweepstakes entry site (which will go live on May 27th). There, you’ll join head detective Mister E in augmented reality to find clues, help him crack the case, and submit your flavor guess for a chance to win one of 10 Xbox Series S gaming consoles or fun Pop-Tarts merch like hats and hoodies.

hand pulling box of Pop-Tarts off store shelf

Can’t find the new Mister E Pop-Tarts in stores yet? Don’t worry. You’ll have until August 31st to finish all your sleuthing and submit your guess. Note that you must be a registered member of the Kellogg’s Family Rewards program in order to enter. Head on over here to read all the sweepstakes rules and for alternate methods of entry.

Check out all these other fun sweepstakes for a chance to win even more prizes!

Join The Discussion

Comments 3

  1. Trineke

    Please save yourself and don’t buy these! We tried them and are certain they are Cheez-Its flavored. I think Pop tarts pranked us! Sooooooo gross!

    • Amber (Hip Sidekick)

      Oh no! Thanks for the warning!

  2. Rachael

    I have to get these for my kids solely based on Cam’s IG taste test/ face!

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