TWIX Salted Caramel Cookie Bars Launching This Month

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packaging for TWIX Salted Caramel bar

There’s a new sweet & salty treat to add to your shopping list!

TWIX revealed a new Salted Caramel flavor on social media today, and it is perfect for anyone who can’t decide between a sweet or salty treat. The new candy bar features the three layers you’d expect from a TWIX bar (a crispy cookie, a layer of soft caramel, and milk chocolate coating), but with an added pinch of salt for a new sweet and salty experience.

We’re thrilled to bring better moments and more smiles to fans by introducing TWIX Salted Caramel, the perfect treat for those who favor cookie & sweet and salty flavor combinations. While TWIX fans will still need to pick a side when it comes to choosing between right TWIX or left TWIX, they will no longer have to decide between a sweet or salty treat with TWIX Salted Caramel. – Michelle Deignan, Mars Wrigley Senior Brand Director

If you’d like to try the new TWIX Salted Caramel bars, they may be appearing at a retailer near you in a matter of weeks. The new TWIX Salted Caramel is set to roll out in select markets later this month and will become available nationwide by early next year. It will be sold in two sizes: a single-serve 1.4-ounce package and a shareable 2.8-ounce size.

This Twix Caramel Popcorn recipe is the ultimate sweet & salty combo!

Join The Discussion

Comments 4

  1. Lisa

    I’m in one of the test market areas, these taste awesome!!!! Defintely try them!

    • Lisa

      Just curious as to why in the world Twix would think they’d need a test market for this! They sound absolutely divine.

  2. shopster

    Is it a soft or a hard caramel?

    • breanna-2

      Just my guess because of the image, I would say it is soft caramel.

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