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Stay Prepared for ULTA’s 21 Days of Beauty!

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More Ulta Beauty

Here’s what to know about the next anticipated ULTA 21 Days of Beauty Sale! 

close up of ulta 21 days of beauty sale magazine

Get ready to shop ULTA’s 21 Days of Beauty – the biggest beauty event! 💄

If there’s one thing to know as a beauty lover, it’s to be prepared for ULTA’s 21 Days of Beauty event at pretty much all times! This sale only happens TWICE a year, and, when it’s happening, you need to act fast because each deal only lasts 24 hours. You’ll find HOT deals on brands like MAC Cosmetics, Too Faced, Benefit Cosmetics, Bare Minerals, Urban Decay, and so much more – all up to 50% OFF! 🤩

If you didn’t know, Target, Sephora, and Sephora at Kohl’s actually match some of these deals! If shopping at Target while ULTA’s 21 Days of Beauty is happening, you can score free shipping with a Target Red Card. Sometimes, they’ll even automatically change the price of the items, so you don’t have to go out of your way to mention the promotion!

open eyeshadow palette makeup on white sheet

A previous fan-favorite beauty product everyone looked forward to snagging was the Anastasia Beverly Hills Norvina Eyeshadow Palette, which was only $22.50 during the sale! Many Benefit products, including POREfessional products, were 50% off as well.

Mac products are also the ones we run, not walk, for! Last year for the first time ever, lipsticks were half off, meaning they were less than $10, and we were SO excited! If there’s anything Mac is known for, it’s their lipsticks, so if this promotion returns next time, you’ll definitely need to stock up.

For all the vegan, cruelty-free makeup lovers, this sale has many hot buys for you, too! Last time, Tarte Lights, Camera, Lashes Mascara was only $11.50!

line of porefessional makeup products in box at store

Diamond and Platinum Members of Ulta also get exclusive deals as well, so make sure you’re logged into your account during the promotion. If you’re not a member yet, sign up so you can start saving big and gaining those points before the next 21 Days of Beauty!

It’s a great time to stock up on your favorite items, and although the last sale happened end of August into September, it’s never too early to start preparing for the next one.


What are you hoping to score next time?! 😍


Get the latest ULTA updates as they’re happening here!


Rachel has a Bachelor's from the University of Central Florida with 6 years of blogging experience in deals, couponing, and frugal lifestyle not only for Hip2Save, but also for other publications. Connect with Rachel on LinkedIn


Join The Discussion

Comments 4

  1. scottkayla18

    I have a $10 off that expires today for ulta if anyone would like it. 1st to email me kaylamiley78 gmail.com

    • scottkayla18

      Claimed

  2. Babymair

    Thx Collin and team .I almost missed the urban decay waterproof setting powder. This powder is amazing. I am a bartender, and we have an outside bar now.It was so hot going inside and out .My makeup stayed put. I take my mask off ,it looks like I just did my makeup. I also put a light dusting on my eyelids ,and my eye shadow never moves. This price is amazing.!!! Keep up the good work and God bless.

    • jennap

      Thank you so much! That’s awesome feedback! We really appreciate it! I think I may need to check this stuff out….

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