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American Girl Doll

Don't ever pay full price for an American Girl Doll again! Score the absolute best deals on the popular American Girl Doll brand with savings on dolls and doll clothes, accessories, play sets, books, Bitty Baby, and more!


American Girl Doll near a wrapped gift box

If you have a little girl in your household who loves playing with dolls, you have probably heard about the American Girl brand – especially the infamous American Girl dolls. And you have likely seen the price tag and may have cringed a little, too. 😳 While the brand has made a name for itself over the years, it is pretty darned expensive.
The good news? There are ways to save! If you have an American Girl fan in your household and are looking for ways to save on this popular but expensive brand, we're sharing our money-saving tips to help you save.

1. Consider buying look-alike dolls first.

Our Generation Dolls at Target First off, if you're not 100% sure if your child will enjoy an American Girl doll (retailing for $115 or more), consider checking out the knock-off brand 18" dolls on the market first! There are many very similar brands which may work just fine if your child doesn't insist on American Girl.
Springfield Collection dolls at Hobby Lobby For instance, you can purchase a Springfield Collection 18" poseable dolls at Hobby Lobby for just $13.19 after a 40% off coupon (regularly $21.99), or an Our Generation doll starting at $24.99 (or less when on sale) at Target – and they both look very similar to the pricier American Girl dolls! Talk about big savings!
Hip Tip: If you have a little one who's not quite ready for a full-size American Girl doll, consider buying a Mini doll set before emptying your wallet. Walmart and Amazon often offer discounts on the 6" or 6.5" American Girls Collection Mini Dolls with books for around $15-$20 each (regularly priced at $24.99).

2. Buy a used doll and give her a "makeover."

American Girl Doll cut hair If you're able to find a pre-loved doll (ask a friend or look on Craigslist, ebay, or at a local thrift shop) that only needs a new arm, eye, limb, or just a thorough cleaning, you'll be able to save a ton instead of buying brand new. That's because the American Girl Store has a Doll Hospital offering a variety of services to get your doll feeling better and looking like new (as an idea, an eye replacement costs $28, and new limbs or a new torso costs $34).
A team of doll doctors will examine your doll and decide on a treatment to fix her "injuries" - everything from a thorough cleaning, to hair brushing or limb tightening – and even major "surgery." You can also choose to have additional services done during her stay, such as a wellness visit, ear piercing, or adding a hearing aid.
American Girl doll with drawn on body

How to admit your American Girl doll:

  1. Complete the Doll Hospital Admittance Form (US or Canada).
  2. Prepare your American Girl doll for a visit to the hospital (detailed instructions are on the form).
  3. Choose whether you want to have ears pierced (18" dolls only). For $16, their doll doctors can pierce ears and send home mix-and-match studs and dangle earrings.
  4. Choose whether you want to add a hearing aid (18" American Girl dolls only). For $14, their doll doctors will expertly fit a removable, doll-sized hearing aid in one or both ears.

After your doll is discharged, your doll will be on her way home with these items:

  • Certificate of Good Health
  • Get Well card
  • Doll Hospital gown (plus a cap for Bitty Baby and socks for 18" and WellieWishers dolls)
  • Doll Hospital ID bracelet (ID Bracelet not included with Bitty Baby/Twins for safety reasons)
American Girl doll hospital makeover

Check out this Doll Hospital review from a Hip2Save sidekick:

"We are third generation owners of an American Girl doll. We recently sent my daughter's doll to the Doll Hospital (it was missing a leg and had drawings on the back). We opted to do the full body replacement since it was nearly the same price as the leg. Our grand total was $55.20 ($44 for body, $7.95 shipping and processing, $3.25 tax)! -Stacy

3. Sign up for AG Rewards.

American Girl store If you shop for American Girl items often, it's definitely worth joining the free AG Rewards Program. You’ll earn one point for every $1 you spend and will receive a $10 rewards certificate via email for every 200 points earned! You can earn up to a maximum of $50 in rewards certificates per month and $500 in rewards certificates per membership anniversary year. The points definitely add up!
You'll earn points for ALL regular, sale, and clearance merchandise purchased online, by phone or in American Girl retail stores, AND even on purchases made at the American Girl Bistro. Plus, members can earn reward points for leaving product reviews (five points for every review, with a maximum of up to 30 points per year).

Other benefits include:

  • Birthday wishes and a special gift!
  • First to Know: Early updates about new products, ideas, and more.
  • Moments That Matter: Special experiences created for AG Rewards members.
  • Early Sales Alerts: Be the first to learn about new offers.
  • Bonus Benefits: New ideas and stories to inspire girls.

American Girl Bistro

Rewards program tiers:

Silver (spend $0-$349/year):

  • $1 = 1 point
  • 200 points = $10 Reward
  • Birthday gift your girl (i.e. free bracelet)
  • Moments that Matter

Gold (spend $350-$699/year):

  • $1 = 1.25 points
  • 200 points = $10 Reward
  • Birthday gift your girl (i.e. free bracelet)
  • Moments that Matter
  • First to Know
  • Early Sales Alerts

Berry (spend $700+/year):

  • $1 = 1.5 points
  • 200 points = $10 Reward
  • Birthday gift your girl (i.e. free bracelet)
  • Moments that Matter
  • First to Know
  • Early Sales Alerts
  • Bonus Benefits
  • VIP Surprise
  • Free Tiara with any Doll Hair Salon purchase ($5 value)

4. Subscribe to American Girl emails.

collin using a laptop Want to be the first to know about the latest AG in-store sales and online promotions? Be sure to sign up for the American Girl email newsletter! As an email subscriber, you'll get special access to promotions and premium content, as well as early notification of new products - right to your inbox!
Also, the American Girl brand is heavily active across all social media platforms, so be sure to follow them on Facebook, Twitter, Pinterest, and Instagram for all the latest and greatest news. Plus, they often have giveaways and sweepstakes opportunities where you can enter to win fun prizes just for commenting on their page.

5. Request a free American Girl catalog for coupons.

American Girl Catalog with 20% off coupon inside Be sure to sign up to receive a free American Girl catalog in the mail as they are filled with fun items that any American Girl fan would enjoy browsing through. Occasionally, you may even find coupons attached to the catalog, such as 20% off a qualifying purchase or possibly a special deal on dolls. You can also request a free catalog by calling 1-800-845-0005 or by sending a letter to:

American Girl P.O. Box 620497 Middleton, WI 53562-0497


6. Shop the AG store sales (and online).

American Girl retail sales You can often score nice savings on accessories, furniture, clothing, and occasionally dolls whenever you shop during a sale, so be sure to keep your eyes peeled. Plus, they often offer online promo codes or sales to save on shipping – or deals where you can add discounted outfits with a qualifying purchase.
Also, in years past, the American Girl Store and online hosts a Black Friday Sale and Cyber Monday Sale where you can save up to 60% off American Girl books, accessories, clothing, and more! This would be a great time to stock up on various items and accessories for your doll at a deep discount.
HAPPY NOTE - American Girl wants YOU to be happy. 😊 SO, if for ANY reason you aren't happy with your American Girl purchase, they'll try to find a way to make it right by offering either an exchange, merchandise credit, or refund within TWO years of purchase. Note that shipping and processing fees are non-refundable.

7. In the military? Get 15% off at retail stores.

piper holding an American flag If you're in the military, you may be happy to know that American Girl provides a 15% discount for all U.S. active duty military, retirees, veterans, military spouses, and dependents. This discount is exclusively available at all American Girl retail locations and can be applied to a broad assortment of AG products.*
*Excludes the following: online and catalog purchases, gift cards, employee purchases, Doll Hospital services, hearing aid and ear-piercing services, American Girl magazine subscriptions, in-store parties, dining, and food purchases, Doll Hair Salon and Create Your Own experiences, special event tickets, gift wrapping, shipping and processing, and sales tax.
American Girl doll book Also, American Girl has a relationship with the Navy Exchange (NEX), which sells a curated assortment of their products at approximately 13 NEX locations throughout the U.S. and internationally. Plus, you can find WellieWisher products through select Army and Airforce Exchange Service (AAFES) and Marine Corp Exchange (MCX) locations.

8. Buy AG items at Kohl's and earn Kohl's Cash.

american girl doll wellie wishers kohls If you have a Kohl's nearby, you can grab select American Girl dolls and accessories, available in-store only. Note that you cannot use promo codes or coupons on these dolls, but you can use and earn Kohl’s Cash during an earning period to get back Kohl's Cash to buy other American Girl items!
Kohl's American Girl WellieWisher dolls The selection and prices of the dolls at Kohl's will vary, BUT if you are looking to spend any earned Kohl’s Cash and earn Kohl’s Cash for your purchase, be sure to head there first before paying full-price! Plus, Kohl's also carries American Girl Wellie Wisher dolls in-store only.

9. Watch for sales on American Girl at Costco.

American Girl at Costco Also, if you're a Costco shopper, be sure to keep your eyes peeled for deals on various American Girl Doll Sets that include a doll, outfits, and a book at a huge discount (note that these savings may be seasonal; prices will vary). You can also usually find great deals on other American Girl craft sets, baby doll sets, and more.
Hip Tip: Don't have a Costco membership? Check out these 8 ways you can shop at Costco or Sam’s Club without a membership!

10. Save on clothing for your 18" dolls.

Marigold Market doll clothing at Hobby Lobby - American Girl If you're looking for new accessories or clothing, consider buying any brand clothing for 18" dolls and it will cost less and should fit any American Girl doll. In fact, Hobby Lobby, Michaels, and Joann's Craft Stores sell 18″ doll clothes and shoes, so you can buy during a sale and/or with a coupon to score big savings on doll clothing and accessories.
Also, Zulily, an online shopping site, occasionally offers up to 70% off select Dollie & Me Outfits. These doll outfits fit American Girl 18″ dolls perfectly and they’re friendlier on your wallet, too.
American Girl doll in knockoff clothing And, if you're able to get your hands on preemie baby clothing, rumor has it that those items will fit 18" American Girl dolls perfectly, allowing for big savings! Time to hit the garage sales or thrift shops!

Check out how Hip2Save sidekick Jami saved on doll clothing:

"Above is my daughter's American girl doll in a Hobby Lobby Marigold Market outfit - with an Our Generation horse and barn. 😂 The dress was a tiny bit snug in the back, but the vest covered it up. I paid $7.79 for the outfit after using a 40% off coupon (regularly $12.99) and only $1.99 for the hat." -Jami

11. Book hotel packages for a free doll bed.

American Girl room at Marriott Making a special trip to attend an American Girl event or visit a store? Whenever you book an American Girl package and stay at a partner hotel, your doll will get VIP treatment and an exclusive American Girl doll bed where she can sleep - and your girl will be able to take the bed home with her for free, too! Call the hotel directly to ask about special packages and rates for American Girl visitors.
American Girl apron at Williams-Sonoma If you're looking for something fun to do with your American Girl fan but don't want to travel far, consider signing up for various classes and events at your local American Girl store. In addition to an hour of fun with your doll, events may include a goody bag or sweet treats. Prices will vary and most events require reservations.
Hip Tip: Williams Sonoma has also partnered with American Girl to offer fun events and cooking classes for a small fee, usually several times a year. They even sell exclusive American Girl bakeware items!

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