7 of the BEST elf Cosmetics (Most are $8 or LESS on Walmart.com!)

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Replenish your makeup stash with my favorite elf Cosmetics – all available on Walmart.com!

hand reaching into a makeup case for elf cosmetics products

I love budget-friendly e.l.f. Cosmetics – they are always in my makeup bag. I also love that I can snag them on Walmart.com, too – it makes discovering new additions to the lineup super convenient, and prices start at just $3! 😍

From powerful primers to precise eyebrow pencils, e.l.f. is one drug store brand that holds its own against high-end makeup. And you know when a product goes viral on social or becomes a cult favorite, that e.l.f. will soon have a version!

Woman sitting at a vanity table using e.l.f. cosmetics makeup products and beauty tools

While I have a lot of pricier brands, a majority of my makeup routine uses e.l.f. products, not only because they’re so affordable, but they just work SO well.

I’ve been an e.l.f. stan for years and will continue to be one. In most cases, they’re just as good as, if not better than, other options, so it’s a no-brainer choice.

the best elf Cosmetics products displayed on a countertop

From the Power Grip Primer (which is just as strong as it sounds) to their SPF Setting Spray (seriously, everyone needs this in their purse all summer long), everything your cosmetics bag needs can be found in the e.l.f. lineup. Here are my seven must-buys that I think you’ll love!

1. Make your foundation last all day with the Power Grip Primer.

hand holding up Power Grip Primer, one of the elf Cosmetics at Walmart

This powerful primer doesn’t just smooth your complexion. It actually “grips” your makeup so you stay looking your best all day long! 🙌 It’s a staple in my makeup bag!

I recommend getting your hands a little wet before applying this one to help with the ease of application. Don’t skip this one, friends!


2. Treat your skin to the many benefits of e.l.f. Camo CC Cream.

the elf Cosmetics from Walmart include this CC Camo Cream

e.l.f.’s Camo CC Cream is a true powerhouse. In addition to acting as a foundation, it’s infused with collagen, peptides, and niacinamide to help you plump, hydrate, and improve your skin. It even has SPF 30 for some protection from the sun.


3. Hide dark circles with e.l.f. Hydrating Camo Concealer.

woman holding up elf Camo Concelear and showing off the finished look

When it comes to concealer, this creamy, full coverage, and lightweight concealer is just the ticket! It hides under eye circles so well! I pair it with the Halo Glow Setting Powder to get that creaseless finish I’m looking for.


4. Get your glow on with the Halo Glow Setting Powder.

hand holding up Halo Glow Setting Powder, one of the elf Cosmetics at Walmart

Looking for an airbrushed face? As I mentioned above, I love using the e.l.f. Halo Glow Setting Powder to get that creaseless, “soft focus” look. Not only does it smooth fine lines and blur imperfections, but it’s made with synthetic sapphire particles to help you look like you glow from the inside out. ✨


5. Put your best brows forward with e.l.f. Precise Brow Pencil.

Woman using the precise eyebrow pencil from elf Cosmetics which is makeup available at Walmart

No beauty look is complete without perfect brows. Fill yours in using the dual-ended e.l.f. Cosmetics Ultra Precise Brow Pencil from Walmart. I love the super-precise liner tip on one end and the little spoolie brush on the other. The result is fuller, natural looking brows!


6. Maximize your lashes with the Big Mood Mega Volume & Lifting Mascara. It’s only $8!

Woman wearing Elf Cosmetics Big Mood Mega Volume Mascara

Get full lashes at a fabulous price! This dramatic mascara by e.l.f. plumps and lifts your lashes while the hourglass-shaped brush separates and defines them. Plus, the formula is smudge and flake-resistant so you can kiss those raccoon eyes goodbye! 💋


7. Protect yourself from skin damage with e.l.f. SKIN Suntouchable All Set for Sun SPF 45.

elf Cosmetics Suntouchable SPF spray on a vanity table

I love this affordable sunscreen option. At under $15, e.l.f. offers an affordable solution that also doubles as a makeup setting spray. It’s a quick-dry, weightless, broad-spectrum formula that leaves ZERO white cast. Plus, it’s infused with antioxidant-rich watermelon fruit extract and prickly pair seed oil to nourish, calm, and soften your skin.

And, it doesn’t have to go under my makeup and I can reapply as needed!

Have a little more space in your makeup bag? I also love these extras…

Grab e.l.f.’s Pro Eyelash Curler to get a curl that lasts.

hand holding up an elf eyelash curler bought from Walmart

Get a long lasting curl with e.l.f.’s Pro Eyelash Curler. It’s ergonomic so you can stay comfortable as you give your lashes an eye-opening lift.


No Budge Retractable Eyeliner will make your eyes really pop!

vanity table with elf retractable eyeliner displayed on it

There’s nothing worse than eyeliner that smudges and fails to stay. Get the staying power you need with e.l.f.’s No Budge Retractable Eyeliner. It’s ultra-pigmented, super creamy, and also waterproof for all your beach days.


This e.l.f. Cosmetics eyeshadow palette is small enough to take on-the-go.

hand holding e.l.f. Cosmetics bite-sized eyeshadow palettes available from Walmart

Yes, you read that price correctly! Each bite-sized eyeshadow palette includes four carefully curated shades that are all you need to complete a cohesive eyeshadow look. They are just the right size to throw into your purse or travel case, too!

Give your lips a hint of color with e.l.f. Hydrating Core Lip Shine.

hand holding up an e.l.f. Cosmetics Lip Shine from Walmart

Need just a touch of color? This sheer tint will hydrate your lips while leaving a pretty hint of color and shine.


About the writer:

Emily obtained her Bachelor's degrees from Clarkson University with 5 years of content writing experience specializing in health, beauty, fashion, home, & living frugally.


Join The Discussion

Comments 8

  1. Lori

    I love elf products! You definitely can’t beat the prices.

    • Jessica (Hip Sidekick)

      I agree, Lori! They really have some great products! 🙌❤️ Thanks for sharing that you love this brand too!

  2. Lee

    I also like their new Camo Blush and their new tubing mascara!

    • Jessica (Hip Sidekick)

      Thanks for sharing your favorites with us, Lee! 🥰

  3. Cheri

    I worked at one major beauty store for 2 years and I liked to stay up on “dupes” and the camo concealer is just like the tarte shape tape which is probably one of the best sellers!

    • Amber (Hip Sidekick)

      That’s awesome to hear, Cheri! Thanks for sharing! 💞

  4. Yolanda Scott

    I just saw this post on what to keep in your makeup bag for your purse. It’s been a while since I’ve actually worn much makeup but I love ❤️ the BIG Black Mascara ❣️ My eyeliner has been tattooed on for years but this Mascara is amazing ! I even bought it for my granddaughter in Big Brown. I shared this post with my friends & a few of hers 😊.

    • Amber (Hip Sidekick)

      Yay! Happy you’ve been loving the mascara and so glad you could pass this list along to your friends! Thanks for taking a moment to comment, Yolanda! 🥰

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