ULTA’s 21 Days of Beauty Sale is Coming (Get a Sneak Peek on 8/21)

By Denise | Staff Writer

Aug 17, 2026 @ 2:55 PM MDT

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Starting August 28th through September 17th, you’ll be able to shop ULTA’s 21+ Days of Beauty Event and score 250 daily and weekly beauty steals! During this sale, you can score 50% off top brands in makeup, skin care, body care, wellness, and more!

Plus, they will be offering free same-day delivery on orders of $35 or more!

Get ready now by marking your calendar w/ these upcoming dates:

Friday, August 21st: Preview over 250 daily and weekly beauty steals
Thursday, August 27th: Diamond & Platinum members will score exclusive access in-store and online to shop over 35 beauty steals before they drop.
Friday, August 28th: ULTA 21 Days of Beauty Sale begins!

close up of 21 days of beauty

Even better Sephora and Sephora at Kohl’s may even match some of ULTA’s prices during the 21 Days of Beauty sale.

Hip Tip: Be sure to check your e-mail, as Ulta usually sends out coupons during this sale! While the 21 Days of Beauty items are typically excluded, you may be able to save on other items on your wish list.

Shipping is free for Diamond & Platinum members with any beauty steal purchase. For everyone else, shipping and same-day delivery are free on orders over $35; otherwise, it starts at $6.95. Or, opt for free in-store or curbside pickup.

Browse all of the latest beauty deals we’ve shared!

About the writer:

Denise has been blogging since 2018 and following Hip2Save since 2008. With a Bachelors degree in Business from Purdue University and 15 years of banking experience, she always has savings on her mind. When she's not browsing the clearance racks of Target, you can find her watching documentaries or cheering on her son at his soccer games with her family.