Miller Lite Releases New Beercoal (Available at 4pm ET) | Beer-Infused Charcoal – Perfect for Summer Grilling!

Miller Lite is kicking off BBQ season with a unique new product that aims to turn Miller Time into Griller Time this summer.

Today, May 25th at 4 p.m. ET/3 p.m. CT, this unique product will be available to purchase in 4-lb. bags from MillerLiteBeercoal.com for $11.99 + shipping, while supplies last. Even better, you can enter promo code MILLERLITE5 at checkout for $5 off your first purchase!

The brand’s new Miller Lite Beercoal is a beer-infused charcoal that releases smokey notes of Miller Lite when burned, adding a hint of light beer flavor to your summer grilling adventures, and comes just in time for Memorial Day weekend!

Bring real beer taste to the grill! Miller Lite Beercoal is made by reducing Miller Lite down into a concentrated form and then using it to coat charcoal. It’s intended for use in standard charcoal grills and it works like any other charcoal – just pour, light, grill, and enjoy the flavor of your beer-infused BBQ!

“Summer is all about outdoor cookouts and get-togethers, which means plenty of Miller Time. Summer is also beer season, and as a light beer known for great taste, it only made sense to pair Miller Lite with the distinct and beloved flavor grilling offers.” – Anne Pando, director of marketing for Miller Lite

If you like the taste of Miller Lite, Beercoal should pair well with chicken, beef, pork, veggies, and many other popular grillable foods. Need a few ideas to get you started? Miller Lite has several recipe suggestions that are perfect for grilling over its Beercoal, including Baby Back Ribs with Beer Glaze, Beef Skewers with Miller Lite Marinade, and Buttermilk & Beer Grilled Chicken Sliders. YUM!

If you’re looking for an inexpensive Father’s Day gift for the beer-loving griller in your life, Miller Lite Beercoal might be a fun surprise!

Check out these other fun Father’s Day gifts for under $25 each!