Miller Lite Releases New Beercoal (Available at 4pm ET) | Beer-Infused Charcoal – Perfect for Summer Grilling!

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holding a can of Miller Lite in front of a bag of beer infused charcoal

Miller Lite is kicking off BBQ season with a unique new product that aims to turn Miller Time into Griller Time this summer.

Today, May 25th at 4 p.m. ET/3 p.m. CT, this unique product will be available to purchase in 4-lb. bags from for $11.99 + shipping, while supplies last. Even better, you can enter promo code MILLERLITE5 at checkout for $5 off your first purchase!

The brand’s new Miller Lite Beercoal is a beer-infused charcoal that releases smokey notes of Miller Lite when burned, adding a hint of light beer flavor to your summer grilling adventures, and comes just in time for Memorial Day weekend!

bag of Miller Lite Beercoal in front of grill

Bring real beer taste to the grill! Miller Lite Beercoal is made by reducing Miller Lite down into a concentrated form and then using it to coat charcoal. It’s intended for use in standard charcoal grills and it works like any other charcoal – just pour, light, grill, and enjoy the flavor of your beer-infused BBQ!

“Summer is all about outdoor cookouts and get-togethers, which means plenty of Miller Time. Summer is also beer season, and as a light beer known for great taste, it only made sense to pair Miller Lite with the distinct and beloved flavor grilling offers.” – Anne Pando, director of marketing for Miller Lite

If you like the taste of Miller Lite, Beercoal should pair well with chicken, beef, pork, veggies, and many other popular grillable foods. Need a few ideas to get you started? Miller Lite has several recipe suggestions that are perfect for grilling over its Beercoal, including Baby Back Ribs with Beer Glaze, Beef Skewers with Miller Lite Marinade, and Buttermilk & Beer Grilled Chicken Sliders. YUM!

If you’re looking for an inexpensive Father’s Day gift for the beer-loving griller in your life, Miller Lite Beercoal might be a fun surprise!

Check out these other fun Father’s Day gifts for under $25 each!

About the writer:

Anne holds a Bachelor’s Degree in Media Studies from the University of Sioux Falls, and worked in the newspaper industry for 20+ years before joining Hip2Save. Her work there earned her numerous awards, including South Dakota’s Journalist of the Year.

Join The Discussion

Comments 4

  1. jill

    I’m not gonna lie, for a split second I thought it was April fool’s day ! HAHA! then it sounded really good actually….and now I might have to actually get this !

  2. Casey P

    I got one for my husband. Ill prob make a cool bbq pack for fathers day with it! Also enamel pin for my jacket! 😛

  3. Jennifer Cuba

    They are sold out by the end of the day!

    • Amber (Hip Sidekick)

      Thanks! Be sure to check back again today at 4pm ET. Hoping you can grab one!

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