NEW Rice Krispies Candy Bars Are Coming This Spring!

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Can’t get enough “Snap, Crackle, and Pop?” Try these new Rice Krispies candy bars!

Rice Krispies Candy Bars in pile of cereal

Brand new Rice Krispies candy bars are popping into grocery aisles near you.

Manufacturing giant, Frankford Candy, has paired up with Kellogg’s to bring Rice Krispies fans two new treats this spring!

The Kellogg’s Rice Krispies Marshmallow-Flavored Candy Bar takes creamy marshmallow candy and mixes it with Rice Krispies. The result is a sweet twist on the traditional Rice Krispies treat.

Meanwhile, the Kellogg’s Rice Krispies Strawberry-Flavored Candy Bar takes Rice Krispies with strawberry flavors and combines them with a creamy white candy.

Both companies are excited to provide customers with a sensory experience that pairs texture, taste, and sound. “As a beloved and versatile cereal known for its Snap, Crackle and Pop®, we think consumers will find the combination of crunchy Kellogg’s® Rice Krispies® cereal and creamy candy hard to resist,” said Molly Jacobson, the Director of Business Development at Frankford Candy.

We have to say, we’re a little intrigued!

Where can you buy the new Kellogg’s Rice Krispies candy bars?

A Rice Krispies Marshmallow King Sized Candy Bar
Credit: Frankford Candy

This new candy is being released just in time for Easter! Beginning in April 2023, these candy bars will be available at retailers like Walmart, Five Below, and Big Lots. They will also be available online at Amazon and These king-sized treats will come in single-serve 2.75 oz. packages and have a suggested retail price of $2.49.

If you need several Easter gifts to give out, an 18-count pack of the Rice Krispies Marhsmallow-Flavored candy bars is available on the Frankford Candy website right now! Each bar is individually-wrapped so you can dole them out to a child’s classroom or to several family members. Fans of cereal-inspired foods can also get Fruity Pebbles Candy Bars and Cocoa Puffs Milk Chocolate Candy Bars.

If you purchase these bulk packages (or any other treats) from Frankford Candy by 3/31/2023, you can use code EASTER20 to save 20%. Spend up $50 or more on Easter candy and you’ll also score free shipping!

Enjoy! 🍫

Learn how to make an easy DIY Easter centerpiece using Peeps!

About the writer:

Kara is a writer and photographer from the Midwest. Her creative work has appeared in various publications over the past decade. With a background in finance, she loves to be money-savvy.

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