Reader-Fave Soma Bras Just $9.98 (+ Possible $50 Off $100 Coupon w/ Free Shipping!)

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More Womens

Save up to 70% off Soma bras during their Semi-Annual Sale!

Soma gives un-BRA-lievable all-day comfort!

For a limited time, hurry over to Soma where they are hosting their Semi-Annual Sale both in stores and online! Their highly-rated bras start at just $9.98 (regularly $25)!

Rewards members (free to join) score free shipping on orders of $75 or more. Otherwise, free shipping doesn’t apply until you spend at least $125.

The new year is almost here and there is no better time to retire your most well-loved bras that have surely seen better days. Soma is a long-standing favorite amongst many of our readers and the glowing reviews speak for themselves!

Note that select styles are marked as final sale, so they cannot be returned or exchanged and are not eligible for a price adjustment.

Wall of Soma Embliss Back Lace Bras

Hip Tip: Check your recent e-mails from Soma as select accounts may have received a high-value coupon for a whopping $50 off $100 purchase and free shipping to use through January 10th. It works on sale and clearance items like these bras for even more savings!

Upgrade your bras to more comfortable ones with these deals…

woman wearing a Soma bralette

Soma Telltale The Dreamer Bralette
Only $9.98 (regularly $25)!

“I was skeptical about this bralette but after wearing it I was amazed at the comfort and softness. I love it. I should have bought more because I find myself wanting to wear it every day….LOL.”

Woman wearing a Soma Telltale Strapless Bra

Soma TellTale The Creator Strapless Bra
Only $14.98 (regularly $35)!

“Bought this in black and it was so comfortable, that I ordered one in tan. Love these! Comfortable, stays up, no constant pulling up.”

Woman wearing a Soma Enbliss racerback Bralette

Soma Enbliss Racerback Lace Bralette
Only $14.99 (regularly $49)!

“I bought these bracelets in every color! They are soft and comfortable while providing a medium level of support- and so pretty!”

Woman wearing a Soma Lightest Lift Bras

Soma Lightest Lift Lace Plunge Bra 
Only $19.99 (regularly $68)!

“This bra fits like a glove! It is beautiful, comfortable, and offers great support for a natural bust line. I will buy more!”

Side view of a woman wearing a Soma vandishing Back strapless bra

Soma Vanishing Back Multi-Way Strapless Bra
Only $19.99 (regularly $62)!

“This is the most comfy strapless bra on the market. Don’t waste your money or time on lacy, uncomfortable bras when you can enjoy this Vanishing Back Multi-Way Strapless Bra.”

Soma Lightest Lift Perfect Coverage Bra 
Only $19.99 (regularly $58)!

“I was skeptical about this bra bc of its lightweight feel. Boy was I wrong! This is now my favorite bra and I bought another one the following weekend. It fits perfectly and makes the girls look so nice! All-day wear is super comfy.”

woman in nude colored lace bra

Soma Embraceable Signature Lace Perfect Coverage Bra
As low as $19.99 (regularly $54)!

“I’ve been buying this bra for several years now. My size has gone up and down, but this bra never disappoints regardless of the size. It’s comfortable, aesthetically pleasing, and covers everything I need covered with no bulging or gapping.”

Woman wearing a Soma Signature Lace Perfect Coverage Bra

“I have 2 of these I bought last year and recently bought 2 more. I love how the straps stay put and never move for my busy life as a mom. I measure and use the size guide and sizing has been spot on.”

soma bra display wall in store

Soma bras are a popular pick for our readers too…

“Love Soma Bras and underwear! Everything else now feels cheap. I tried to go to Hanes store and I couldn’t find a bra I liked in the whole store. They feel luxurious and soft.” – Hip Reader, TiffMeow

“My daughters love this bra and wear it every day. They are both rather busty, but hate underwire. This is the only bra they will wear now. They both say it provides enough support and is comfortable enough they aren’t taking it off the minute they walk in the door.” Hip Reader, Aimee

  • Shipping & Terms


    Note that shipping is free on orders over $100; otherwise, shipping starts at $7.95. OR, score free shipping on an order of $75 or more when you sign into your Soma account.

About the writer:

Nicole has 7 years of blogging experience. While her primary background has been in the restaurant and hospitality industry, she is a self-taught couponer with over 10 years of hands-on experience and a desire to share her knowledge to help others save.

Join The Discussion

Comments 4

  1. everchanging

    I love these bras! If anyone isn’t going to use their coupon 🤞🤞 I would! My email is singinghope at yahoo ❤️

  2. MMM

    If anyone isn’t going to use their coupon, I’d love to use it. I really need some new bras. My email is Thanks!

  3. Sarah

    I didn’t get a coupon either. I messaged customer service to see if I could get one and they said no. 😔

    • Amber (Hip Sidekick)

      Bummer! Thanks for the update. It seems that select accounts have received them. We’ll keep watch for any other discounts that may pop up! 👀❤️

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