What’s Your Go-To Grocery Store Name Brand?

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While we love a good deal, some brands are worth paying full price for.

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It’s Day 4 of Hip2Save’s Birthday Week! 🥳 

Have you been enjoying Hip2Save’s birthday week as much as we have? We still have a couple more days left in our week of giveaways. The comments have been a blast for our team to read and the party doesn’t have to end just yet! 🎉

There’s still time to enter, so be sure to check out the previous giveaway prompts, too —

During our birthday giveaway, all you have to do is comment for a chance to win. This format is just like our monthly reader giveaway and makes for some great conversation among our Hip2Save community. The giveaway prompt posts will be going live each day now through Friday, and your comment will get you entered to win that day’s prize. Easy peasy!

Today, we’ve got two $50 Amazon eGift cards up for grabs. Comment now through Sunday, June 29th 11:59 PM MT for your chance to win.

We want to hear from you! 

Today’s Birthday Giveaway Question:

What’s one grocery name brand you’d never switch from, no matter the price?

Share in the comments section below for our Hip community to read. By leaving a comment, you are entering to win a $50 Amazon eGift card!


Entries for this giveaway are now closed.

How to Enter:


  • Comment Below: Share your favorite name brands at the grocery store.
  • Duration: The commenting entry period starts on Thursday, 6/26/25 at 7 AM MT and ends on Sunday, 6/29/25 at 11:59 PM MT.
  • Eligibility: All approved comments within the entry period are eligible. Winning comments will be chosen at random. Readers may only win one time during the giveaway.

Winner Notifications:


Winners will be contacted via email at the email address associated with their Hip2Save account or the email used when leaving their comments. You do not need to include your email address within your comment. All giveaway correspondence will come from our giveaway team at giveaways@hip2save.com.

Winners will be contacted by Tuesday, July 1st with the details of their Amazon eGift Card.

hand holding Heinz Ketchup 32-Ounce Bottles

Here’s our Hip team’s favorite grocery name brands worth paying full price…

“I am a southern mayonnaise girl – a very picky one. No matter the price, Blue Plate mayo is the only mayonnaise worthy of our family recipes; mom’s potato salad, pimento cheese, deviled eggs, tuna salad, home fries, mac n cheese casserole…it’s all better with Blue Plate. It’s really creamy, with just the right amount of tanginess that doesn’t intrude or overpower like Miracle Whip, but gives the perfect flavor base to build on.

Now that I’m thinking about my favorite southern comfort foods, I also swear by these red beans – I use them to make my cheater red beans, sausage and rice. Instead of several hours, it takes about 30 mins without giving up flavor or texture.” – Cara

“The one brand my family is super loyal to is Nabisco Oreos. We’ve tried a few other grocery brands of them through the years (ALDI, Publix, Walmart). I even bought some fakes and put them in the Nabisco packaging, but my kids and husband immediately knew  🤣. Nothing even comes close to the taste of Nabisco Oreos, so even if they are double the cost, they are worth it.

I feel the same about Lucky Charms cereal, like, I know that is not my magically delicious marshmallow. It’s General Mills or no cereal at all for me!”  – Liz

“I’m the same about Post with their Fruity Pebbles. I have tried the generics, and I am confident that in a blind taste test, I would know the real Fruity Pebbles out of a group of wannabes. 😂 I feel that way about most generic cereals, and sometimes I don’t mind that they’re not spot on, but Pebbles are my fave so nothing comes close lol! – Emily

“Ooohh yes – so true about the Oreos! And also, Hershey’s unsweetened cocoa powder for baking and Heinz ketchup for me. Why do other brands of ketchup even exist?? 😂 – Jenna R

“Oreos for sure. Also, Kellogg’s Raisin Bran – the generic and Post-brand versions just don’t taste as good. In fact, with most cereals, the generic versions always taste a little bit off. – Angela

Best Foods Mayonnaise. I can’t with the avo oil ones or store brand. PS – Best Foods Mayonnaise continues to sell west of the Rockies, while Hellmann’s sells to the east. LOL!” – Lina

hand grabbing box of cereal from cart

We can’t wait to hear your go-to grocery store name brands!

Stay tuned for more Hip Birthday giveaway posts all week long! 🎉 Until then, let’s get back to the deals…


About the writer:

Emily obtained her Bachelor's degrees from Clarkson University with 5 years of content writing experience specializing in health, beauty, fashion, home, & living frugally. Connect with Emily on LinkedIn


Join The Discussion

Comments 646

  1. Sharon Spurlin

    Splenda!

  2. Jessica Lee

    Great Value!

  3. Simone

    Only Dawn Platinum will do the dishes around here.

  4. Jessica Word

    Trader Joes

  5. Tracy Kraft

    Heinz ketchup. Although I do usually get it on sale

  6. holly binkowski

    hellmanns mayonnaise

  7. Tiera Alvarez

    No matter the price I will never switch from Entenmanns muffins!

  8. Sherry

    Trader Joe’s

  9. Cara L Lorenz

    Pepsi!

  10. Annie

    El Viajero Muenster Cheese! I love it & ohhh so yummy & creamy!! Sams club carries in block. I use an old time wire cheese cutter.

  11. Kimberlyn Rodriguez

    I buy Kroger whenever possible but definitely not for Oreos, Pop Tarts.

  12. Rochelle Mullin

    I’m gluten free. So my faves are Katz, Kinnikinnick, and Feel Good Foods. Outside the Breadbox is amazing for GF bread.

  13. nldaadmin

    Coke for us, though it’s kind of a splurge these days!

  14. Ruthie Pedregon

    Hellmans, Dawn, Flavor bomb cherry tomatoes

  15. Kat Sinclair

    We don’t get them often but little Debbie snacks. The off brands taste like cardboard even to the kids.

  16. Lisa Norris

    Coke

  17. Marilyn Kurtzhalts

    I can’t think of any brand I’d say I’d never switch from!

    • Katie

      Ritz crackers are so much better than the store brands!

  18. Megan White

    Nature’s Own White Wheat Bread

  19. Charissa

    Kelloggs pop tarts, no generic soda here, only Coke Zero, my yogurts need to be ratio

  20. Shannon Mills

    Dunkin coffee

  21. Linda

    Dawn

  22. Becky Davis

    kraft macaroni & cheese

  23. Sheila E

    I really like Safeway: Signature Select products and the Lucerne milk!

  24. Teresa Robertson

    I am very loyal to Members Mark Paper Towels.

  25. Amy Mathis

    I prefer to use only Crisco brand shortening and the Frosted Cherry Pop-Tarts.

  26. Katie

    Ritz crackers are so much better than the store brands!

  27. Carol Mills

    Diet Coke or Diet Pepsi and Oreo cookies

  28. Alanea Endsley

    Kotex for my feminine products. They have never let me down and I refuse to use any other brand.

  29. Jennifer Kuz

    Meijer is my grocery store of choice!

  30. Frances Mcnicholl

    Philadelphia girl here and Hellmanns mayonnaise, perfect taste for every sandwich, dish etc

  31. Jen

    I’m usually not that picky on brands, but I would have to say Tide laundry soap for my family’s clothes! I’ve switched things up, but always end up returning to good ol’ Tide!!! The performance and smell is top notch!

  32. Lisa

    Trader joe’s

  33. Audrey Finchum

    Jif creamy peanut butter all the way!

  34. Diane

    Heinz ketchup

  35. Bobbie-Jo Elwood

    Dawn dish soap original

  36. Jessica Zorn

    Heinz ketchup is at the top of the list!

  37. Tiffany Stevens

    Dukes mayonnaise. No other brands are as good.

  38. Kai

    Tide laundry Detergent

  39. LaNel

    Kindet BBQ Sauce! The best tasting BBQ sauce

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