Snoop Dogg Cereal Coming to Your Grocery Store This Summer

Post is partnering with Broadus Foods on the release of three new breakfast cereals later this year. If you’re not familiar with Broadus Foods, it was founded by Calvin Broadus and Percy Miller, better known as Snoop Dogg and Master P!

The three new cereals that will be rolling out nationwide this summer are:

• Snoop Cereal Fruity Hoopz with Marshmallows – a sweetened multigrain cereal featuring vibrant colors and a punch of fruity deliciousness
• Snoop Cereal Cinnamon Toasteez – a tasty, sweetened, crispy wheat and rice cereal with a hint of cinnamon
• Snoop Cereal Frosted Drizzlerz – a sweetened, crunchy, frosted whole grain wheat cereal that meets WIC eligibility requirements

With this new cereal launch comes a new cast of characters that will be featured on the cereal boxes and as part of an interactive entertainment experience online. You can read more about these characters and sign up to join their K-9 Team Club on the Broadus Foods website.

Best of all, every purchase of Snoop Cereal supports people in need. Broadus Foods will donate a portion of the proceeds from each sale to charities that fight homelessness and food insecurity, like Door of Hope.

“We want to make sure kids and kids at heart can have a champion’s breakfast. Our motto is the more we make the more we give. I grew up on WIC, and I am honored and humbled to now own a company with Snoop that can service underprivileged families. – Percy “Master P” Miller

“Coming from hip-hop and being able to produce a product from a family name that my kids, grandkids, and beyond will be a part of is a blessing. We are making history, and Momma Snoop products are coming next. Master P and I are the new Kings of Breakfast Food.” – Calvin “Snoop Dogg” Broadus

You can expect to see Snoop Cereal wherever breakfast foods are sold beginning this summer.

Until then, keep up with all the latest news from the world of food right here >>>