Ready or Not, Flamin’ Hot Mountain Dew is Coming!
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Flamin’ Hot Cheetos are now officially everywhere.
We were shocked when Frito Lay and Marble Slab teamed up to bring us the surprisingly delicious Flamin’ Hot Cheetos Ice Cream, and now, the ultra-popular spicy chip flavor is finding its way into our beverages.
Let us introduce the new Flamin’ Hot Mountain Dew coming out on August 31st!
This new flavor was described by Matt Nielsten, Mountain Dew’s Sr. Marketing Director, as “one of their most provocative beverages yet.” And the good news? That August 31st release date is only a few short days away, so if you want to try out the new flavor & see what all the fuss is about, you don’t have long to wait! The (potentially) bad news? It won’t be available in physical store locations. Instead, you’ll have to scoop up a sample on the Dew Online Store.
And what’s more, Mountain Dew is teaming up with clothing company Broken Promises to release a Flamin’ Hot-inspired clothing line which will include loungewear, accessories, and more. Subscribers to the Broken Promises app (available for iOS and Android) will have exclusive access to the collection one day early on September 3rd at 11 p.m. EST, but for those not subscribed, it’ll be available to browse on September 4th at 11 a.m. EST.