2,000 Win $100 Gift Card in Dove Hair Sweepstakes

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holding a bottle of conditioner and an insurance card

Enter this sweepstakes for a chance to win $100 toward your next hair salon visit! 💇‍♀️

If you spend any time on social media, you’ve probably seen your fair share of at-home #HairFail moments. Maybe you’ve even experienced one yourself! Now, Dove is teaming up with Progressive to offer a bit of “insurance” to protect you from these DIY hair disasters!

Now through April 26th, these companies are holding a Hair Assurance Sweepstakes and offering 2,000 lucky winners protection from at-home hairstyling mishaps by treating them to a $100 digital gift card that can be used for a salon visit.

Dove Hair Therapy products

Legal residents of the US ages 18+ can enter for a chance to win some ‘Hair Assurance’ from Dove and Progressive with the purchase of any two Dove Hair Therapy products from Target, Walmart, or Kroger. Entering is simple – just upload a photo or screenshot of your Target, Walmart, or Kroger receipt here!

You can also enter this contest without making a purchase! To do so, simply hand print your first and last name, full address, date of birth, phone number (including area code), and email address on a plain 3×5 piece of paper. Then, mail your entry to Dove x Progressive Hair Assurance Sweepstakes, P.O. Box 7765, NY 11775-7765. Mail-In Entries must be postmarked by April 26 and received by May 3 to be eligible.

On or around May 6th, 2,000 lucky winners will be notified via email that they’ve won a $100 digital gift card to be used towards their next salon visit (redeemable through December 31st, 2022)! Check out the Dove x Progressive Hair Assurance Sweepstakes website for all the details and the Official Rules.

woman holding scissors to hair

Dove’s Hair Assurance sweepstakes celebrates the launch of its new Hair Therapy Rescue & Protect system, which was designed to offer protection against hair breakage and other damage.

While Dove can’t protect you from bad decisions like cutting your bangs too short, this new line of products can help you style your hair at home without the fear of #HairFails caused by heat, color, and other harsh DIY hairstyling techniques. 🙌


We tried this popular DIY hair mask and loved the results!

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