Love Taco Bell? Get One Taco Per Day for $10/Month

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Taco Bell taco in hands of man

If your 2022 New Year’s Resolution was to increase your taco intake, we have good news for ya!  🌮

It seems like there’s a subscription service for pretty much everything these days, and Taco Bell is kicking off 2022 by getting into the game with its new Taco Lover’s Pass.

hand with purple fingernails holding a taco

Available starting today in the Taco Bell app, the Taco Lover’s Pass gets you one taco per day for 30 consecutive days at participating U.S. locations.

The cost of the Taco Lover’s Pass is $10, and it’s available exclusively to Taco Bell Rewards members through the app.

using the Taco Bell app on a smart phone

To get your daily dose of Vitamin T, just download or open the Taco Bell app, where you’ll see this offer right on the app’s home screen. Then, tap on “Get the Pass” to enroll with your preferred payment through the app.

person holding a Taco Bell taco

After buying the Taco Lover’s Pass, you’ll immediately unlock a secret “Taco Lover’s” menu category so you can claim your first free taco right away! You’ll get to choose from one of the following seven menu options: Crunchy Taco, Crunchy Taco Supreme, Soft Taco, Soft Taco Supreme, Spicy Potato Soft Taco, Doritos Locos Tacos, and the Doritos Locos Tacos Supreme.

Not a Taco Bell Rewards Member yet? Just download the app and then register within to sign up for the Taco Lover’s Pass. You’ll also earn points when you order online, within the app, at the kiosk, or when you scan your order receipts!


Get a deal on your next meal with one of these hot restaurant offers!

Join The Discussion

Comments 9

  1. V

    So you pay for the Taco Lover’s Pass and then do you have to buy anything else?

    • timmyterp

      The Taco Lover’s Pass can be bought alone — you need nothing else for this offer except to pay the $10 sign-up price. After you subscribe, you can choose one of seven available tacos to get for free every day for a month.

      • V

        Thank you for the response. It sounded too good to be true. I have a high school boy who is always hungry.

    • Jennifer (Hip Sidekick)

      That’s right. The only extra charges are listed in the fine print: Any product or ingredient substitutions, upgrades, or add-ons to free item, except for swapping protein (if applicable) for beans (black beans excluded), will incur an upcharge that you will be responsible for paying.

  2. Peaches

    I bought this today. Taco Bell is my favorite stop after work as they are about 1/4th of a mile from my home. I pop in at least once per week so this will more than pay for itself. I love their Nacho Cheese Doritos® Locos Tacos Supreme®!

  3. Pliu0211

    I got it. Thanks for posting!

    • Amber (Hip Sidekick)

      You’re so welcome!

  4. ree

    got this today and got my free taco! if you get any supreme taco 3x it makes up for the cost!

    • Jennifer (Hip Sidekick)

      Woot Woot! 🙌

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