The Twist By Ouidad Haircare Products Changed My Curls For Under $10

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My favorite Twist by Ouidad curly hair products all cost less than $10 & totally upgraded my curls!

woman holding bottle of Twist by Ouidad curly hair product

These under $10 haircare products have completely changed my curl game!

I love my naturally curly hair texture, but it definitely requires some extra TLC to stay healthy. And good quality haircare (especially natural haircare) can be really pricey. Plus, there are so many choices that it’s overwhelming to try and pick one product from a lineup of expensive options.

lineup of Twist by Ouidad curly hair products

As you can see from our love of budget beauty hacks, it is possible to give your hair the love it deserves without emptying your wallet. 🙌 And as of recently, I’m happy to say that Twist by Ouidad is a perfect addition to our list of favorite beauty buys.

Right now, you can get Twist by Ouidad curly hair products for 20% off!

Twist by Oiudad Weather Up Gel™ $9.99
Use code HIP2SAVE for 20% off
Final cost just $7.99!

*Shipping prices may vary by location.

Or place an order of $35 or more to score FREE shipping!

Gimme It All™ Hydrating Conditioner $9.99
Primed & Co™ 2-in-1 Conditioner $9.99
Big, Rich & Dreamy™ Ultra-Hydrating Cowash $9.99
Curl Goals™ Moisture-Locking Leave-In Conditioner $9.99
Use code HIP2SAVE for 20% off
Score FREE shipping on orders $35+ (note there is a peak shipping surcharge of $2)
Final cost just $33.96 SHIPPED!


Here’s a little about TWIST curly hair products to get you familiar…

Twist by Ouidad Weather Up Gel

Twist by Ouidad is a moisture-focused haircare line featuring products designed to nourish coils, curls, and waves. Even better, they understand that not all curls have the same needs.

Each product is divided into three categories based on how much moisture it provides: essential moisture (one water droplet on the bottle), extra moisture (three droplets), and ultimate moisture (four or five droplets).

holding a bottle of Gimme it All Conditioner in front of other Twist hair products

They have products for every curl, and I took their quick quiz to help find the best products for my hair and the type of climate I live in (helllllo, sunny Florida! ☀️). The shampoo and conditioner do a great job of getting rid of all the build-up without stripping my hair and the smell is subtle but pleasant.

I really noticed a difference in my curl definition when adding their 2-in-1 Conditioner & Primer to my hair routine along with the Weather Up Gel™.

woman scrunching hair and holding a bottle of Twist Weather Up Gel

This combo leaves my curls extra hydrated and soft all day without feeling like I have too much product in my hair. On day two, my hair still looks and feels great without much need for touch-ups. For the latter days when I do need touch-ups, their Curl Refresh & Conditioning Spray works wonders.

Holding a bottle of Twist's Primed & Co conditioner

While all curly and wavy hair types have a couple of things in common (for example, textured hair is naturally more dry than straight hair), everybody’s hair care needs are unique to them. I love that Twist by Ouidad takes these differences into consideration with a product lineup that features a little something for everyone!

Here are the curly hair products I tried & what I thought of them:

  • On-Repeat™ Gentle Oil-Infused Shampoo: Like many people with curls, if I wash my hair too frequently, it gets dried out and frizzy. BUT, that’s not the case with Twist’s gentle shampoo! It smells amazing, and it’s specially formulated not to strip textured hair of its healthy oils while preventing frizz.
  • Gimme It All™ 4-in-1 Hydrating Conditioner: I love how versatile this conditioner is! I could use it as both a cleanser and conditioner and even as a super hydrating base to prep my hair before adding my other styling products.
  • Primed & Co™ 2-in-1 Conditioner and Primer: This primer kept my hair so silky and moisturized. 😍 Starting off my styling routine with Primed & Co kept my curls bouncy & defined without being crunchy or making me feel like my hair is being smothered with too much product.
  • Weather Up™ Weightless Curl Defining Gel: The Weather Up Gel + Gimme It All Conditioner is such a power combo–no frizz, tangles, or sticky, patchy sections of product here! This was probably my favorite product of the bunch, and that’s saying something because they were all impressive.

These Twist products even stood up to the ultimate curly hair challenge. 🙌

woman standing at Disney

Sure, I’ve been loving my curls inside my cozy house, but what totally sold me on Twist haircare products was testing out my fresh curls in the humid Florida weather. After an entire day out in the rain, my curls stayed bouncy and frizz-free. I even got a few compliments! So I think it’s safe to say I’m 100% team Twist now. ❤️

woman holding a bottle of Weather Up Gel

Shop and save by heading over to Twist by Ouidad and treat yourself to some game-changing curly hair products for 20% off!

Join The Discussion

Comments 30

  1. jainaellis

    I have super curly hair and grew up in Florida. I’m hoping this helps my curls. Thanks for the tips!

    • Juli D.

      I have super curly hair, too. Also grew up in Jax. Deva hair cuts, Curly girl method and MIZANI products work miracles. At these prices, I am going to try Ouidad.

      • Jennifer

        What is Deva cut? I have naturally curly hair and it’s a mess! Thanks!

        • Gina

          A Deva cut is amazing! It’s someone who is Deva certified to cut curly hair. They usually cut it dry. I skimped on good hair cuts for years, but finally started getting Deva cuts, so much better!

  2. acgold

    I am a curly girl as well. I have a Deva haircutter and he makes all the difference. A great haircut and someone who knows how to cut curly hair is the key. I have used Deva and Ouidad products. Honestly I now use Suave and Biolage from Sally’s and get great results, at much less.

    • Mika

      What gel do you use? I’m a curly girl method user, too!

      • acgold

        Sally’s private label brand Bioterra alcohol free defining gel.

      • irene

        Try making flax seed gel. It’s my go-to styler that offers some conditioning at the same time. It’s also very inexpensive!

        • Patty

          Handmade flaxseed gel makes my hair completely lifeless and frizzy. Absolutely horrible and very embarrassing.

  3. acgold

    I should add, I do the curly girl method of shampoo, leave in conditioner, microfiber towel and gel. I wash my hair everyday! I live in NY with dry heat and cold in the winter and humidity in the summer.

  4. Mika

    Is Ouidad curly girl method approved?

  5. maria

    Is the free gift automatically added?

    • Emily (Hip Sidekick)

      Hi Maria! Our apologies for that. It looks like the free gift set is no longer available — bummer! I’ve updated the post to reflect all of their current promotions.

  6. Tamara

    Definitely want to try this but do you use the primer in place of the conditioner or along with the conditioner? Thank you in advance.

    • Amber (Hip Sidekick)

      Hi Tamara! I just spoke with Andrea on this and here is what she let me know –
      “It depends on your hair’s needs. The Prime & Co does both! This is their most moisturizing conditioner so it’s a great option if you’re looking to restore dry, damaged curls. It also doubles as a leave-in conditioner/primer creating a moisturized base for curl definition. So if you’re wanting to use lighter conditioner but want a little help improving definition, you can use the primer on clean hair before applying your styling products.”

  7. Stephanie

    I just added 4 products to my cart on a desktop and put in the HIPSAVE code. No discount came off.

    • Jill

      I used the code Hip2Save and it worked. (Also, I ordered 3 items and shipping was $2.)

    • Amber (Hip Sidekick)

      Oh bummer! The code still applies for me as listed above. Maybe check once more or try a different browser. Hoping you can grab the savings soon!

    • Melinda Dilione (Hip Sidekick)

      Hi Stephanie – it looks like you may have used the wrong code? Did you use HIPSAVE or HIP2SAVE? Seems you may have forgotten the 2. Hope that helps!

    • Susan

      I just placed an order. I use the HIP2SAVE discount code it gave me 20% off, free shipping, and did not charge me that two dollar fee that it said it was going to charge.

  8. Lisa

    How about color treated curls? I feel like I’m in frizz city!😭

    • Amber (Hip Sidekick)

      Hi Lisa! Be sure to head through the link above to take the quiz and find the best items to grab for your hair!

  9. Lisa A Burton

    Thank you so much for this. My 12 yo daughter has kinky curly hair and I am always on the lookout for products to help with her hair. Just ordered 5 bottles of products. Great Price!!!

  10. Kymmie73

    Is anyone experiencing an issue with shipping? I am getting the message that the items cannot be shipped to my address. I am in California.

    • Susan

      I’m in NC, just placed an order and it all went thru. Maybe try clearing out your browser and try again. Good luck

      • Amber (Hip Sidekick)

        Thanks so much for the helpful comment!

    • Shelley Leffler

      Same thing is happening to me. Any suggestions?

  11. Rochelle

    They also sell this at Target. I buy it online. The current promotion is spend $30 get a $10 Target gift card.

    • Amber (Hip Sidekick)

      Thanks for sharing that, Rochelle!

  12. kmark

    Also another brand that’s AMAZING and curtly free and vegan I’d CurlSmith. If you use Deva Curl I HIGHLY recommend stopping. At least take a second to look up the lawsuits against them. They ruined my curls for a while until I found Curlsmith.

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