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Target Deal Days Are Coming to Compete with Amazon Prime Day

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Target shopping cart front

Get ready for Target’s biggest sale of the summer!

You may have heard that Amazon Prime Day is taking place on July 15th, 2019. To rival one of their biggest online shopping days of the year, Target announced that they’ll also be having their own online shopping event called Target Deal Days!

That’s right! On July 15th and 16th, Target will rival Amazon Prime Day Deals and have their biggest sale of the summer as part of their “Target Deal Days.”

The best part is that no membership is required! 🙌🏻

Target store front

According to this Target press release, Target Deal Days will include:

  • Items that rarely go on sale
  • Exclusive home
  • Apparel
  • Toy brands
  • Discounts on hundreds of thousands of items
  • New deals each day

These savings will be on top of Target’s already low everyday prices!

egg chair at Target

Here’s what Mark Tritton, executive VP and chief merchandising officer of Target said:

“Last year’s One-Day Sale was one of our biggest days of the year for online sales. This year, we’re giving guests more discounts across even more of our assortment with two days to save on hundreds of thousands of items and offering the best options in retail for delivery and pick up on their terms, including same-day.”

Target REDcard in purse on a counter

Save even more during Target’s online shopping event!

Target’s REDcard is an easy way to save on every single Target purchase. It offers 5% off at the register on your entire bill, free shipping on every order at, and an extra 30 days to return items. Sounds good to me!

Did you see that Target is Raising Minimum Wage to $13 an Hour?

Join The Discussion

Comments 35

  1. Donna

    Interesting LOL

    • JD

      It is something to keep your eye on. Last year Amazon allowed one transaction of $5 off a $20 book purchase. Target matched that deal plus allowed unlimited transactions plus the 5 per cent off for red card holders. By far the better bargain.

  2. Ashley

    FYI the Target App price jumps are still in play! I went to Target yesterday and experienced the in app price jump after entering target. I looked online for a nightlight, decided on one for $5.99. Decided to not purchase online for in store pick up or drive up since I had to return an item and figured I‘d pick up a couple groceries since I was there. Went to the aisle, saw the price of $7.99. Thought no big deal, I will just price match. Pull the item back up on the app and it was the same price as in store, $7.99! Did not end up purchasing it. Went home, looked up the item again, price back down to $5.99. Ordered for drive up, ready today. Beware!

    • Leanne

      The Target app will automatically adjust to the store price when you are shopping in stores. Turn your location services off or use a web browser to pull the item up on your phone to show the online price. Hope that helps!

      • Jennifer (Hip Sidekick)

        Yes, Leanne! You are right! Thanks for the tip!

      • MakoKaKeni!

        Happended to me too, now I know! Thanks

      • Brittany

        Wow, had no idea… thanks for sharing!

      • annie

        I love Target BUT my Target somehow blocks outside signals and forces you to use their wifi (I get 5 bars outside and 1 inside which doesn’t let my phone use internet data). They can track your location by where you’re connecting to Wi-Fi. I’m sure they also use it to see which things you searched while you’re in the store. It is kind of like the Facebook thing… I just wish they would be upfront about things with like this when they do them so that you can make the decision for yourself being fully informed as to what might be used.

        • riss

          Same as my Target. I have to use their wifi otherwise i have a very poor connection that takes forever to load.

        • muquee

          Target is sneaky. NOT an attractive quality. IMO.

          • maria

            Yes and they are really pissing me off lately with crappy coupon acceptance and items ring up different from shelf price. They also are messing with returns and saying items are not on my Target CC when they are. Also I HATE the remodels.

    • Amber

      You can also try adding the item to your “cart” online then choose shipping option. That should show you the online price.

    • Vera

      Wow I had no idea. Thanks for sharing that! I’ll have to make sure to turn off my location services next time I go in. I frequently check online prices when in store.

  3. Aleshia

    Yesterday, I found 4 Casper memory foam queen size mattresses for 200 normally 600. So be on the lookout!

    • Jennifer (Hip Sidekick)

      Wow! We will look for these, Aleshia!

    • Kristen

      Is this deal still available, Aleshia?

      • Aleshia

        I am sorry, I should specify. I found 4 in stock on the end caps at target yesterday. Not online.


      Same deal on Casper at my store in St. Louis, MO area.

    • Jennifer (Hip Sidekick)

      Thanks for letting us know, Michelle!

    • J. Sweet.

      go, ebay!!!!

  4. Jess

    Nintendo switch! Nintendo switch! Better than Black Friday! (Yes I’m chanting lol). Hopefully theres a deal cause I do enjoy being done shopping well before Christmas so I can simply enjoy the season.

    • Jennifer (Hip Sidekick)

      We will keep you posted, Jess!

  5. Rachael

    Oh! The target teacher 15% off coupon is good 7/13-7/30. Might make for some good deals! 😀

  6. Luv🌺

    Does anyone know if the target deal will include diapers? Have a LO due early November and would like to stock up on diapers at a good deal. Thanks in advance 🌺

    • Katie

      This is the first time Target is doing this sale and we haven’t heard yet what is on sale. That would be great if diapers was included!

    • Lauren

      If you’re not picky about diaper brands, I can’t recommend the Parent’s Choice from Walmart highly enough. Their regular price is less than the best sale price of “brand name” diapers, and we never had any problem with them even on our sensitive-skinned kid until we hit toddler overnight wetting (then we just used “overnight” diapers for nighttime).

  7. Mcouzens

    Love this! I am always looking for deals that are non Amazon related. Purchasing from Amazon just doesn’t make me feel good and I can’t support Jeff Bezos. Anyone who is more interested in spending his fortune on finding a second home for humans instead of trying to improve our current home, earth, I just can’t get behind.

  8. Go Zags

    I live in the Seattle area so there are other reasons I don’t care for Amazon but space exploration IMHO is cool. Human nature has always been to discover new areas. Beside don’t you know, space is the finial frontier?

  9. Jamie

    If I buy something at Target the week prior, and it is cheaper July 15-16, will Target price match their sale price?

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