The Amazon Prime Price Increase Has Officially Gone Up By $20
As an Amazon Associate, Hip2Save earns a small commission from qualifying purchases in this post. Read our full disclosure policy here.
Amazon just increase its annual Prime Membership price to $139 — here’s what to know…
Oh, Amazon – say it ain’t so! 😭
The price to purchase a new Amazon Prime Yearly Membership has officially been increased from $119 to $139 per year. Existing members will see the increase reflected in their renewal price starting March 25th.
HIP TIP – Read more about the Amazon Prime price changes on Amazon’s customer service page.
Apparently, the trend has been for the rates to increase every four years as we saw the last $20 increase – from $99 to $119 – back in 2018, and prior to that, the price for an Amazon Prime membership jumped from $79 to $99 back in 2014.
Monthly memberships have also been affected with a $2 increase in price from $12.99 to $14.99. There was also a jump in the discounted Amazon Prime membership programs for Students (now $7.49 from $6.49). Recipients of EBT benefits or government assistance had a small increase as well to the new discounted monthly price of $6.99.
Don’t want to miss another must-read post?
Unfortunately, this isn’t the first price increase that’s happened recently (and sadly probably won’t be the last). Starbucks, IKEA, and even Dollar Tree have all announced that they are raising prices – but the price increase for an Amazon Prime membership is the one we think we’ll notice the most.
Considering breaking up with Prime over the latest price increase? Don’t forget about all these great benefits!
What are some Amazon perks that justify this price?
The biggest thing we’ve always loved about Prime is its convenience. They offer FREE two-day shipping, and in many cases one-day shipping, on millions of items. You also get no-rush shipping credits, and sometimes, they even offer credit on certain items you purchase.
There’s also the entertainment portion we know and love. You get thousands of shows and movies with Prime Video, and you have access to millions of songs with Prime Music. For bookworms, Amazon also gives access to thousands of FREE Kindle eBooks. Even if you don’t have a Kindle, you can still access these perks through the Kindle app.
Did you know Amazon also gives you free unlimited cloud photo storage? That’s something we all could use more of!
Amazon Pharmacy has been another underrated lifesaver Amazon gives its Prime members. In addition to having the option to directly mail your prescriptions to your house at your convenience, the Prime Rx Card is the real kicker! If you don’t have insurance, show this to your pharmacist and you can get up to 80% off your medication.
Even if you do have insurance like myself, I’ve seen better rates with an Rx Card than I have with my own insurance! We have a full product review on this if you want to dive deeper.
Still not feeling it? Check out these competitors to consider replacing Amazon Prime.
At only $12.95/month or $98/year, Walmart+ is a service that has been directly compared to Prime. On top of getting free grocery delivery, you’ll get early access to special promotions and events before the general public, which includes Black Friday deals and product releases. You also get free shipping on every order with no minimum requirement, save 5¢ per gallon on gas, and even offer a prescription service that can save you up to 85%. Take advantage of the 30-day free trial now!
Another service to consider is Shipt. Shipt is owned by Target, and it’s the service Target uses to guarantee you same-day delivery, in sometimes as little as an hour, for all major city metropolitan areas in the US. From food to electronics, you’ll be able to choose whatever you need, and a reliable Shipt shopper will deliver it directly to your door.
Shipt is $9.99 per order, or you can get a $8.25/month or $99/year membership. Orders under $35 and alcohol both include an additional $7 fee.
We want to hear from you! Will you still be keeping your membership?
What’s the easiest way to earn a FREE $10 Amazon gift card? Share your frugal story as a part of our Happy Friday series!