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10 Things NOT to Buy During Black Friday 2020

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man Black Friday shopping at Target with Christmas sweater

This year’s Black Friday deals are right around the corner, and not everything is actually worth buying during Black Friday 2020!

Can you believe that the holiday shopping season is upon us again already? Although Black Friday will look drastically different this year compared to years past, we already know that there will be no shortage of deals to be had. In fact, Black Friday 2020 is shaping up to be a month-long event, rather than just one frantic day!

crowded walmart store during black friday

Retailers have been working on ways to deliver their deals without drawing large crowds of shoppers into stores this year, and we’re already seeing the focus shift heavily towards online shopping for Black Friday 2020. In fact, we’re expecting to see a long list of major retailers remain completely closed on Thanksgiving, something that hasn’t happened in years!

woman working in pajamas on the computer shopping Black Friday sales

While we won’t see the typical in-store madness we’ve come to expect on Black Friday, we are looking forward to a whole new level of craziness this year, with the entire month of November feeling like Cyber Monday! We love shopping in our PJs though, so we say, “Bring it on!”

One word of caution: While Black Friday deals can be great buys if you know what to look for, you won’t always get the best price on everything during this savings event. There are definitely some items you should avoid buying at this time of year if you can avoid it, although it all depends on what you’re looking for.

Here are 10 things NOT to buy during Black Friday 2020:

Apple iPhone 11

1. The Latest Apple iPhone

While some stores may offer gift cards when you purchase the latest Apple iPhone at full price, you’ll usually be better off waiting until December to score a deal on the newest iPhone.

However, you may also have better luck getting a deal on the previous generation iPhone whenever you sign a contract with your mobile phone carrier.

Hip Tip: If you’re determined to avoid paying full price for these spendy gadgets, bookmark our Apple deals page. We’re always on the hunt for the best deals to help you get the latest tech at the lowest prices!


teal blue velvet quilt blanket and shams in target red cart

2. Linens & Bedding

Unless you’re having guests over for Christmas and have nothing for them to sleep on, you’re better off waiting until the January White Sales when these items usually hit their lowest prices.

During a White Sale, retailers deeply discount sheets, comforter sets, towels, and more as a way to move inventory and entice shoppers. These events date back to January 1878, when department store pioneer John Wanamaker held the first White Sale to sell his extra bedding stock during a slow time of year. Back then, bed linens were only sold in a basic shade of white, thus the name of the sale!

Hip Tip: Wondering how often you should clean all your bedding? Check out this post!


Sterling Silver Jewelry at Kohl's

3. Jewelry

Jewelry is an easy Christmas gift to give to that special someone. However, if you’re able to plan ahead, it’s actually better to shop for these items around Mother’s Day or late summer (July/August), when you’ll be able to score a better deal on your purchase.

Hip Tip: Planning to pop the question over the holidays and need to buy an engagement ring soon? 💍 Check out our team-tested tips on shopping for an affrodable engagement ring!


Costco Fitness

4. Fitness Equipment

After the holidays, the New Year hits and people are motivated to get into shape. Stores know that shoppers are looking for deals on fitness equipment in January, and they tend to offer the best prices at this time of year. You’ll often get the best deal on a gym membership after the holidays, too!


itunes gift cards sams

5. Gift Cards

There may be a few gift card deals during Black Friday, but if you wait until December, many restaurants, retailers, and even drugstores will offer deals on gift cards to get shoppers into the holiday spirit.

Hip Tip: Though this is one of the things NOT to buy on Black Friday 2020, if you’re planning to shop during Black Friday anyway, consider purchasing discounted gift cards from Raise.com. This is a great way to save a little extra money at the stores where you plan to shop!


smart TVs at Best Buy

6. Brand Name TVs

You’ll be able to find discounted high-end TVs and electronics if you can wait until the end of December. This is when retailers start clearing out older televisions to make room for next year’s models. Also, January is a big month for TV sales as Super Bowl Sunday approaches.

Hip Tip: Thinking about cutting the cord? We’re comparing all the most popular streaming services that will help you save BIG!


winter coats donate post giving back pay it forward

7. Winter Clothing

If you’re able to wait until January or February, that’s when these items start hitting the clearance racks. Then you’ll be able to find the biggest savings on highly rated and well-known brands!

In fact, you’ll often be able to save 75% or more on jackets, winter apparel, gloves, and winter boots if you wait until then to shop. If you’ve got growing kids, consider buying the next size up so they’ll have new winter gear for next year’s cold weather!


Costco Holiday toys

8. Toys

Believe it or not, Black Friday is not always the best time to buy toys for the holidays. You may find some good deals on this year’s most popular toys (if you can find them before they sell out), but retailers will often mark those same toys down even less about two weeks before Christmas.

In addition, Target hosts their Toy Clearance events in January and July. This is a great time to stock the toy closet with toys and games that have been discounted up to 90% off!


lenovo yoga laptop and box

9. High-Powered Laptops

It might seem like there are a ton of deals on laptops during Black Friday, but most of the laptops advertised are basic, mainstream computers without many bells and whistles. You’ll be able to find better deals on laptops with superior graphics and faster processors during the months of July and September.

Hip tip: Did you know that you may be able to rent laptops, tablets, and computers (and much more!) from your public library? Check out this post for details!


light up Christmas trees

10. Holiday Decorations

Unless there’s something you absolutely can’t live without, you’re better off waiting for the huge after-Christmas clearance events in January. Stores usually mark holiday items up to 50% off the day after Christmas, and then markdowns continue until items reach as much as 90% off.

When you do shop the after-holiday clearance sales, start stocking up on holiday items you may need for next year while the prices are at rock bottom.


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